Group JYJ member and actor Park Yoochun is shooting to become another Lee Seung Gi.
Park Yoochun started to appear as the solo model for TV CF for a new ramyun TV by a well known food brand. The killer smile that grabs at the female heart combined with the way he whispers ‘Kiss myun’ on the ad really takes it over on screen.
Netizens have commented on the ad, “He makes it so I have to buy that ramyun”, “Park Yoochun is just so sweet”, and “I’m on my way to buy the ramyun” and it’s heating up the internet.
Park Yoochun also appears in an ad for a popular game console and on an ad for a product of a pharmaceutical company’s with the other JYJ members Kim Jaejoong and Kim Junsu. The way his ads criss cross a variety of genres really proves that the ad industry has set its eyes on him.
Even among JYJ members, Park Yoochun is selected as a solo model the most thanks to his warm and healthy image. An ad industry insider said to OSEN on December 20th, “Park Yoochun’s face is not particularly one that pops or is very different
from others but he is a star with a natural and healthy image. He is also popular as a member of JYJ, so the fact that he has an appeal to the young consumers in their teenage years and 20′s is also a positive.”
Another ad industry insider stated, “As he started to work as an actor also, it appears that his popularity is not with only the young people but with the older generations as well. There are many cases where the ad clients pick Park Yoochun as a model they hope for. I hear that there are a considerable amount of proposals for CF’s.”
It appears that the ad industry is pointing to Park Yoochun as the one to follow in the footsteps of Lee Seung Gi who has become the king of CF’s with his warm and healthy image as an uhmchinah.(uhmchinah = a slang that stands for mom’s friend’s son which refers that guy your mom raves about)
As Lee Seung Gi has been able to take over a wide variety of ads for financial institutions, electronics, clothing, food, and more with the love and support from the ad clients and the consumers, it is being discussed that Park Yoochun has the potential to become a powerful entity in the ad industry as well.
Source: OSEN via Nate